Rokai Kolam's Articles in Internet Marketing

  • Measuring the Influence of Marketing on Consumers
    Product endorsements are enormously visible through internet, television and other communication facilities. Though millions of cash are spent in the conceptualization, production, publication and/or airtime on a particular product, large amount on return of investment is expected.
  • Promotional Products for Lasting Brand Recall
    Promotional products are items that have been imprinted by a company name or logo, usually with some other message that would commemorate the event or occasion in which the products were given.
  • Healthcare Services Now Evolving as a Business
    The healthcare industry is mainly composed of hospitals and clinics and the insurance or third party payers such as the Health Maintenance Organization (HMO’s).


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