Joe Pahl's Articles in Sales
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Three Parts of Every Successful Loan Officer Marketing Letter
An informative article details the three most important parts of a successful loan officer marketing letter.
Loan Officers and Originators: Knowing The Difference Between Proactive and Passive
An article explaining how proactive marketing strategies are better than passive strategies for loan officers and other mortgage professionals, especially in a slower market.
Blogging Strategies for Loan Officers and Originators
An informative article on how loan officers can use blogs to market their services.
Loan Officers: Using Word of Mouth Marketing To Generate Leads
An informative article how how loan officers can effectively use word of mouth marketing to find business.
Tips on How To Be a Likeable Loan Officer
A brief article on the importance of being a likeable loan officer.
Loan Officer Success - Making Mega Bucks With Mortgage Leads
An informative article on how loan officer can maximize their sales using mortgage leads.
Loan Officer Marketing Ideas Learned From Cooking Popcorn
This is an informative article about important marketing ideas loan officer can learn from cooking popcorn.
7 Reasons Why Loan Officers SHOULD NOT Market to REALTORS
This article expresses why marketing to real estate agents is not always the best option and explores seven other ways to generate purchase business.
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