Home | Fashion & Accessories | Clothing

Women's underwear - the last piece of cake clothing

By: himfrman

Read More About Clothing

Statistics show that 600 million women in China, there are 200 million people belonging to wear a bra of school-age population, the annual consumption of 600 million sets of bra over capacity, with annual sales of about 15 billion yuan. Expert analysis, at present, China is the world's fastest growing underwear and related industries of the country, but the market still in its early stages.

Among them, Zhejiang and Guangdong, Sichuan, Shandong and other provinces has always been second-tier underwear brand as a strategic stronghold, the major second-tier domestic lingerie brand to Yanbu, Nanhai, Guangdong Chaoyang and the main brand. However, with the women's demand for lingerie and underwear upgrading of spending power, high-grade underwear demand is increasing. At present, the retail price of 200 yuan more than in the high-end bra sales accounted for 10% of the market, accounting for about 30% of sales, the market volume to reach 5 billion yuan.

The industry believes that, at present, the garment industry becomes increasingly sophisticated, the cost of gradually transparent and profit margins repeated compression, but the underwear industry in China, the rise of only 20 years, the cost of very little known to outsiders, so underwear industry, also known as the "garment industry The last piece of cake. " Data show that in the past few years, the domestic underwear market to an average annual double-digit growth rate, so some experts have predicted that in the next five years, China's underwear market sales of 5,000 billion and its annual growth rate will reach 20 %.

Investment opportunities: net profit of about 30% of

It is understood that present the majority of brands on the lingerie store do not have to join the franchise fee requirements, but there are provisions for the first time the amount of purchase. To join the specific amount due to the size of stores of different sizes and different. Furthermore, when you need to join to pay 5,000 yuan to 1 ten thousand dollars of the deposit. In general, the different grades of underwear store in the renovation, the cost of the rental shop or less. Brand joined the Chamber of Commerce, provided free of charge to provide a unified brand store design drawings.

Overall, the investment grade threshold and underwear brand, is a relative to be, the low-end brand, the minimum investment threshold. First-line brands such as Triumph, the first time, the amount of the general purchase of 10 million per, which purchase price is two-thirds of the market retail price. The second-tier brands more than the value of the first purchase of 1.5 million to about 50,000 yuan, delivery price of the retail price is generally from 4 to 4.5 fold.

According to analysis, although the second and third line is relatively high profit margin brand, but because of the price of the product itself is relatively low, single-product revenue are not many, it is particularly dependent on sales volume. The first-line brand, although the relatively low profit margins, but the single-product prices high, not low income. In addition, the first-line brand of the funding requirements for joining are relatively high, but which is relatively healthy sales of ancillary services, while relying on reputation and product quality, easier access to consumer confidence. Underwear franchise's overall net profit of goods are about 30%.

However, the small brands also have their own advantages, relatively well-known brand, its competition is relatively small, price and brand-name goods is almost the same, but the quality is relatively assured, and the shopping environment, service quality much better than the average of the stalls, consumers more is a relatively low consumption levels of young women. And because visibility is not high, to give franchisees more flexible business management powers and flexibility to master discount.

Article Source: http://depositarticles.com/

I am a professional editor from China Suppliers, and my work is to promote a free online trade platform. www.frbiz.com/ contain a great deal of information about round reading glasses , binocular stereo microscope welcome to visit!

Please Rate this Article

 

Not yet Rated

Click the XML Icon Above to Receive Clothing Articles Via RSS!
Additional Articles From - Home | Fashion & Accessories | Clothing
Sign Up for a free account.
Our other websites
All about SEO
Beauty Tips Forum
Submit Articles
Member Login
Link Us
Submission Guidelines
Ezine Notifications
Article RSS Feeds
Sitemap
New Stuff
About Us
Developer
Good shopping portal
Link to Us
Contact Us
Privacy Policy
Terms of Service

counter easy hit

Powered by Article Dashboard