The Small Distinction Between Graphic Design and Art

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The famous I Love NY logo is seen printed on everything from T-shirts to buttons, it's a hot seller not only in New York but all over the country. An entire generation will quickly know his design that shows a singer in profile with rainbow hair drawn as bolts of lightning.

Record covers dating back to the 1960's are adorned with this well-known graphic designer's work. While few may be able to match a name to his work, this graphic designer's work is scattered across the country. He'd rather not become involved in a conversation about this topic. He doesn't call his work art, nor himself an artist, even though many would consider it so. To him, all pieces should be called 'work'. Then, when one is really good, it can be called 'great work'. If it hits its mark, it can be referred to as 'good' and if it fails, call it 'bad'.

One of his most influential pieces marks out a man's movements, who is typically referred to as the Picasso of the design world. Using bright red rope, he showed the interconnection between the finished works and their inspirations. He also hung process drawings and sketches. He says it shows the system he uses to create. He doesn't have an end point in mind, but rather allows his mind to be free as he finds inspiration.

Many things inspire his work - one began simply with paper wings and a postcard of an angel. These inspirational items hang on the wall opposite the final work. An additional famous piece is hung facing a famous comic strip. It is making fun of the traditionally pretentious, or stuffy, air of classical music, as it depicts a well-known pianist sneezing.

He says he's always gained inspiration by looking at the world as a great visual resource. To convey the message needed in an advertisement for an Italian Typewriter Company, he used another famous painting's theme. The painting shows a very sad dog at the feet of its dead owner. The dog is resting next to a red typewriter in the poster.

He served as an inspiration in launching a largely powerful New York studio that contributed to the advancement of graphic design. Again with his help, a major city magazine was founded; this helped other city magazines throughout the nation strive to be better. One well-known trade center sports the designs he created for the observation deck and the restaurants housed there; it even has a permanent exhibition. His design for the international AIDS symbol and posters were world-renowned, as was his design for a popular chain of supermarkets. The graphic artist likes to design for differing ideas; and also enjoys expanding the rules of design as far as he can.

The famous poster of the male singer is one of his best-known works to date with over 6 million copies in print. The work shows the singer with very colorful hair, and the profile was inspired by another well-known artist. The designer jokes that people often think he was on drugs when he came up with these visuals. However, he has never said that he took drugs. In the course of his time at work as a graphic designer, he's even also designed two giant playgrounds -one for kids, and one for us grown-up kids.

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