Home | Internet Marketing | Link Popularity

The Reasons We Link Build And Why Do Articles Lend a hand?

Read More About Link Popularity

Most of the influence as to what terms are significant to your site come not from what you say on your website pages, but what other web-sites say around you. And this is by how they link to you.

Each link has what is referred to as an anchor text - this is the piece of text that the reader will click on to use the link. But the search engines take a look at this anchor and use it as a vote for the web site. So, if the anchor text is "search engine ideas" then you have 1 vote for that term pointing to your site. Get enough votes and you will be top of the collection.

Historically, web site owners have done this by running link exchange sites on their web sites. Mass exchanges, where you link to another site in return for them linking to you. This was fine, but as with the content issue, everything to optimse a website needs to shout out 'natural'. Search engines can easily spot huge sites and most have no page rank and are useless.

So, we need a way of link building that gives natural links, ideally from websites that we are not enforced to link to in order to keep the link back in place. And the remedy to this is article writing. I'll look at how and the other bonuses later in the article.

So filling meta data and tags with keywords is old hat and link directories are out of the window because they have no value. But we need links and to do that we write articles. But, what is so good about article writing? Article writing without doubt does get websites to the top of search engine rankings, but that is merely one part of the story.

For numerous web sites, there is a market of potential consumers that spread far and wide and some of these are researching more information by reading article sites. Others might be looking for offerings and services and will stumble onto articles on sites.

Either group, if interested in the article, can then see the author's biography at the bottom of the article and then visit the author's site. With one recent brand new web site, before it had even been cached by the search engines, I was able to get it up to 40 new unique visitors per day, just through people reading a small number of articles on 1 top article directory.

Also, given that a foremost motive for writing articles is the search engine benefit, the plusses go on. Not merely does the article get printed on the directory that you submit it to, but other sites and web-sites will pick up the article, print it and link back to you.

So, we write articles for 2 reasons. First they are fabulous with the search engines and boost our ranking position and second people will read them on the web-sites we submit them to and visit our sites. But how do we write them?

Article Source: http://depositarticles.com/

Written by Keith Lunt, who provides a Merseyside Website Design service. For more SEO suggestions, call into the internet marketing blog.

Please Rate this Article

Not yet Rated

Click the XML Icon Above to Receive Link Popularity Articles Via RSS!

Additional Articles From - Home | Internet Marketing | Link Popularity

Our other websites
All about SEO
Beauty Tips Forum

	Print This Article
	Post Comment
	Add To Favorites
	Email to Friends
	Ezine Ready

Submit Articles
Member Login
Link Us
Submission Guidelines
Ezine Notifications
Article RSS Feeds
Sitemap

New Stuff
About Us
Developer
Good shopping portal
Link to Us
Contact Us
Privacy Policy
Terms of Service