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Metro-Men : If You're With a Man Under 50 You

By: Sandy David

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Where did they come from? Straight men that moisturize and have plenty of hair products, straight men that love stylish threads and garments and the process of purchasing them, straight men with a keenness for internal décor. Straight men that are unashamed to enjoy a life-style formerly considered as STEREOTYPICALLY GAY.

Well, it is not a new idea, that's for sure. The urban hetero male with a refined sense of taste isn't a new idea to the US. Traditionally ( particularly around the 17th and 18th Centuries ) an important quantity of hetero men had been in public placing particular significance on their physical look many having raised aesthetics to just about a living faith. For us northern Americans, the dandy fused with a narcissist is an oh too familiar idea, it is never really gone away.

By the 1980's popular culture was covered with vain dandies like Bruce Willis, Will Smith, and Bono. However something elemental had been modified. Once only found in the 'creative professions' the straight man obsessive about his image was everywhere. All of a sudden men became interested en mass at being looked at and were very pleased to embrace the upkeep that came with it.

Never slow to satisfy a growing demand the US witnessed a complete host of industries turning up. The lingering appeal of looking good became mirrored in the launch in the United States of such style bibles as Men's Health and GQ. Men wished to have pages of fashion spreads to understand how to wear the new looks, they wanted recommendation on skincare, they wished to know the way to furnish their studios with flair. Men's Health and GQ flew of the shelves and by the down of the 1990's the market was powerful enough for George and Esquire to join them. Being a dandy / narcissist had gone mainstream.
This did not remain unspotted by the papers. They tirelessly covered this phenomenon calling these increasing numbers of men New Men & Metro-Men. It had been a tag the growing number of groomed and way of life conscious men wore with some unease. After all there actually was nothing new going on aside from the sheer weight of numbers. In 1994 Mark Simpson of The Independent, noted that there were concentrations of the 'new men' found near or in towns as that's where the best shops, hairstylists and health clubs were. In his article Here comes the Mirror Man, he mixed the word urban with hetero-sexual and coined the term Metrosexual.

Over 10 years later visit any newspaper stand and you will find the women's titles shunted to a corner while shelf after shelf of magazines are devoted to the art of keeping a person and his home lovely. Men's magazine titles now rival that of women's, and their not all sports related either.
The taint of suppressed homosexuality it really welcomed with TV programs like Gay Eye for the Straight Guy delivering inspiring viewing figures even 2 years after the series stopped being made.

In a 2009 survey of US men's approach to life, in the under fifty years old group, over 65% of straight men checked off the majority of the boxes that identify Metrosexual inclinations. That means women unless you are with a person over fifty, the strongest possibility is you have is that your man is one of them. I don't have any idea where I stand on this issue.

Having spent the majority of my life dating pretty boys who take longer in the shower that I am do, I suspect the proverbial proof is in the pudding. I have always liked a person who stays in shape, who smells good, who dresses well, has a pleasant looking home, can cook comparatively healthily and will not lose interest if he must go do some shopping with me. I haven't been interested in the hairy, knuckle dragging, cave man sort.

Oh in principle coarse hands, grimy nails, body fur and oily overalls appears the raw material of fantasy. But the actuality of being exfoliated each time your husbands hand passes over you isn't really as much fun as you'd think. And I am sorry but who Truly thinks the sweat of a fair day's work is a pheromone charged fragrance?? A little bit of sweat should be JUST a BIT.
Of course, cleanliness and grooming tempered by only a few hard edges has been a heady mix that has been working on the women for many years. And the Metrosexual does like bit of self upkeep.

In truth MOST men do, as has been proved by the undeniable fact that the bulk of males are clean shaven. Aware that clean-shaven men come across as being open and truthful in an effort to project that image, they remove natural face hair daily. And the Metrosexual does like to moisturize. But then your skin is your biggest organ so why not look after it if you need it to last a life time.
The Metrosexual likes a regular trip to fix his hair and yes there's NOTHING that will make a smartly dressed man look more of a tramp in a borrowed suit than that neck fur thing that happens in the more rough man. On the topic of which, thumbs up for the guys who do something about it!
The Metrosexual's capability to put together an outfit and even shop for it unassisted. There's not much worse than stepping out as half a well dressed couple, cause let us accept it girls, the person on your arm IS a girls largest accessory! BUT the increase and rise of the Metrosexual has given even THIS gal pause for thought. I actually am undecided if this development IS actually a step in the right way.

I am getting it that men desire to look great. In this point in time, quite honestly, being looked at is typically the sole way you may be certain that you exist! I totally get that nobody actually wants to be remembered for their unibrow, nose hair or ear tufts -BUT s WHAT is occurring with all the waxing???
Once on the remit of strippers, swimmer, bike riders or weight lifters and trainers waxing men is Gigantic business. My uni-sex salon offers men more than only a hair cut. In truth they come in bigger numbers to be waxed on the back of the neck, chest, legs, toes, knuckles, genital and to get their eyebrows formed.

Sandy, at the salon asserts men come in with rigorously cut out photos of Matt Damon as a guide. She reckons 30 percent of the eyebrows in my city have been provoked by Damon. HOLD UP!!! Is it just me or does any one else feel something must be adrift if men re scouring sports pages not for results except for a reasonable shot of Damon's brows?

Now I am all for the murdering of the mullet. Nobody applauded louder than me when Michael Bolton and Jon Bon Jovi dropped theirs ( On the topic of the second who knew he used to be a secret hotty under those rats' tails ) But gone are the times of a fast trip to the barber and a little bit of pomade. Men's hair is complex business, there are gels, mousses, waxes, and one thousand other products to hold and sculpt the looks of today.

Lord knows where we gals are meant to put our stuff on the counter now. And it is not just the product they're purchasing hardware too! Sandy also discussed she's selling more GHD's to men than ladies nowadays. Now this I found hard to credit till my son came to my bathroom and out popped his set to guarantee the perfect fringe.

You Tube even has a 9 minute film for men on the way to get the best out of men's hair straighteners, and do not forget GHD have launched it's narrow plates for men range a trifling snip at $142. The salon just can't get them on the shelves quick enough. Any one else find it aggravating when a person won't put the top down when driving on a sunny day as he does not want his haircut blown about? Sorry but I'm just NOT sniffing the testosterone in the air just the Elnett.

I quite like reruns of Queer Eye. I am happy the modern male got over his 'Backs to the Wall' college ground homophobia enough to let five overtly gay fellows loaf around with him for some time and take their recommendations.
But let's get real -the dudes from Queer Eye can't be serious about the quantity of grooming products a person should own. Though I breezed right into Walgreen's to get a makeup bag for a camping expedition to find that men's grooming kits have gotten replaced by PRODUCT BAGS which are virtually two times of the size of a full size make up bag. I asked why and was told there's a demand to something more structured for men to keep their kits in when on the go.

There was a time when unattached men live in 'Batchelor Pads'. These apartments contained nothing that was not constructed from either chrome, leather or black satin unless it played music or showed films. This is no more. Lead by the likes of Metrosexual designer Laurence Llewellyn -Bowen ( a person so outrageously dandy even his very own better half had a moments doubt over his alignment ) men do not have 'pads'. They have 'living environments' that must be 'styled with finesse'.

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