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Is Polo Mwonyonyi A Scam?

By: Edward Thames


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I have only the highest regard from attorney marketing consultant, Polo Mwonyonyi--and he is not a scam. Have you ever met a marketing and advertising consultant that essentially lives out of his suitcase-a former Marine, an elite NSEP scholar,a new world order entrepreneur and marketing and advertising mercenary for hire. If you are a law firm, he exists on your dime; the round go back and forth airfare and cheap hotel accommodation are all on the firm's credit card.

But what Mwonyonyi delivers is slightly strange-a lead capture network. He's going to work together with your Chief Information Officer or IT department to rigorously construct a viral lead-capture network and traffic generation campaign in your law firm. Like a mad scientist, a few of his methods don't make sense in the beginning until you see the results they produce which might be phenomenal to say the least. It used to be a full 6 months before every of his marketing elements; the web campaign, the changes in our print advertising, our public strategy every of this came together like a stupendous orchestra. Now , I must qualify this testimonial by declaring that he provided his marketing , pr and advertising services and products for only one law place of job in one in all a couple of cities we are located in-and we are far and wide. The firm paid him a small retainer up front and so they worked out a unique contract where he gets a bonus on the end of the year in line with the brand new profitability of the practice area he provided marketing consulting. I wish they made a contract like that for me too, however the upside is huge if our firm's group exceeds expectations.

He claims to be a master of psychological warfare-the political communication aspect of it and communication strategy. Which at first appears scary but as I have witnessed , he crafts elements of emotional direct response and image messaging into the visual and text advertising of a few of the pieces he constructs for law firms and more recently as he explained- non-law firm businesses.

The whole lot that you think you already know about advertising and marketing, you would possibly as well throw it out the window. The the majority obvious aspect of promotion, internet marketing and lobbying most businesses have completely forgotten . I was amused at a market positioning technique that all thelegal market has not embraced as if we lived in a time warp and other business sectors were speeding along opening up new markets or creating new markets where there were none-as used to be the case for Mr. Mwonyonyi's efforts.

He's not an intimidating person as I had assumed before I met him, moderately perceptive and engaging ,at all times asking questions, my team and the advertising department felt that we were being interrogated His clients are kept secret in order to guard their lead capture networks from being hacked or copied by competitors, and I will take into account this privacy issue as an Information Officer here at our law firm. On the other hand, It turns out Mr. Mwonyonyi would be more profitable if he had a nice section in his own website known as testimonials where his current and past clients can voice their experiences and successes. I am a chief information officer at a rather large New York law firm, we've got offices in Los Angeles, London, Moscow, Berlin, Tokyo and more cities.

Mr. Mwonyonyi allowed me to write down this review of him with the direction of not revealing our firm or what legal group of ours he single-handedly saved. But when you realize how one can come up with him-or in our case he in reality solicited us, he's worth his weight in gold, then again you will want an open mind more so than money to achieve success together with his techniques.

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Attorney markeing is evolving into an art, that few have masters like Polo Mwonyonyi, aka "The Plague" as he is known on both sides of the Atlantic. Attorney marketing is completley a soft marketplace as Mr.Mwonyonyi describes and urges dominant law firms to contact him for expanding their power and enfluence around the world.

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