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Investment pot half full?

By: Enzo Giannotta


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This past year the Fine Wine market has been one of few areas to receive strong press coverage as an asset class well worth taking a serious look at. “With this in mind it is easy to see why so many investors are taking it up as a key portion of their investment pot” says Michael Graham of London based Premier Red Fine Wine.

“The market has changed almost unrecognisably in the time I have been involved. What had been considered a niche market only a decade or so ago is now deemed by many to be one of the safest alternatives around.
Right now we are seeing almost a hostile takeover of the fine wine market from the Far East as new money and a passion for high end goods has lead Asia to Bordeaux’s door.”

“Over the last few months the Fine Wines market has been highlighted by the most reputable publications world wide as the asset class to be involved with, looking at the exceptional performance of the Lafite Rothschild 1982 it’s not hard to see why it’s fast becoming a priority for the savvy UK investor.”
The wine in question, a twelve bottle case of 1982 Chateau Lafite Rothschild was on sale in early 2000 for around £2,600 and has been sold over the past year for up to and over £40,000 per case.

“The 1982 Lafite is a wine that’s performance has been widely publicised yet it’s the consistency of the market as a whole that should be the most impressive factor outperforming the world’s major stock indices over the past twenty years.”

“The market is driven by the most simple of economic principles, supply and demand. Undoubtedly this helped the market feel only negligible affects from one of the worst recessions the country has ever seen.
These wines are produced in set and limited quantities each vintage and we are seeing a higher demand on an annual basis than ever before. The long term prospects look very good.”

The influence China holds is also becoming increasingly relevant as time goes on. As a company we are looking to be at the forefront and are already well placed in the market. This unquenchable thirst for Fine Wine has moved China ahead of America as the first port of call for wines after Europe.
Looking at market figures its clear to see that the fine wine market has transformed in the past decade, with global turnover increasing from under $1 billion a year to more than $3 billion again showing that what was a well guarded secret of bankers, politicians and wine lovers is now more accessible.

The full service we provide means that whether you are a connoisseur or looking at the market for the first time we can offer the ideal opportunity to match your portfolio perfectly with a range of products depending on your goals.
If you are a serious investor who is looking for a market with strong returns to diversify your investment portfolio, Premier Red Fine Wines will be happy to offer you free consultancy. Premier Red Fine Wines focus is providing our clients with a personalized strategy. Michael Graham, Senior Broker at Premier Red Fine Wine info@prfinewine.com

Article Source: http://depositarticles.com/

Enzo Giannotta runs Premier Red (PR) Fine Wineswho have a simple ethos, to ensure that they use all the tools at their disposal to the very best of their ability. The market for Fine Wines has been around for centuries. The turn of this century however has seen it grow into something that many, both within the industry, and spectators alike felt might not be achievable.

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