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April Report of China LCD TV Market - LCD TV, Samsung, Sony - AV network of industry

By: himfrman


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Early 2010, Samsung, Sony Launched a number of brands such as active 3D Liquid crystal television , Eager to seize the new technology in the field of market opportunities. In April, Samsung became the first in the Chinese market Sell 3D TV Brand, Sony has also introduced the experience around the experience of store activities. Local LCD TV brands in China is in the release of Internet TV license and already have an active competition for broadcast licenses, "national team" for all forms of Cooperation , Put a lot of hard work for the Internet TV for "legal status." Internet consumer research center ZDC concern under the 1457 LCD TV models introduced in April 2010 data, China's LCD TV market attention, the study:

2010 4 months, China's LCD TV market brand pattern remained stable, Skyworth, Hisense and Sony are still concerned about the list among the top three brands. Sony's concern over the ratio increased by 0.4% in March, a great catch up with runner-up Hisense trend. Samsung attention this month, the proportion increased by 1.7% last month, up one position beyond the TCL.

4 China's LCD TV market, most users of concern list of 10 products accounted for 4 position of Skyworth, compared to other brands with the specifications of products can be seen parity strategy is Skyworth LCD TV market in China to take the impressive achievements The magic weapon.

LED to replace CCFL has become the trend, China's LCD TV market, the ratio LED backlit LCD TV concerns a new high reached 16.3%, compared with an increase of 3.9% in March.

42-inch LCD TV's concern over the ratio increased by 0.9% in March, more than 32-inch LCD TV market of China's most mainstream product size.

April this year, China's LCD TV market, the proportion of full HD products concerned have reached 69.3%, 3.9% higher than in February, full HD resolution LCD television has become the new mainstream standard.

3001 ~ 5000 remain the mainstream of China's LCD TV market price segment, 8,000 yuan LCD TV market in China accounts for more than Bacheng user attention.

A brand attention, pattern analysis Of concern about the pattern of brand
Second, the product concerned about the degree of
Into this year, domestic and foreign firms in China's LCD TV market has embarked on a play against. Heavy domestic brands have launched new main Internet functions, while foreign companies are rushing to launch 3D television trying to seize the opportunity. With LED backlight LCD TV out of the price of water gradually, major manufacturers have also launched a timely new LED backlight, LED is gradually replace the traditional CCFL backlight.

In April this year, China's LCD TV market brand pattern did not change significantly, Skyworth, Hisense and Sony are still concerned about the list among the top three brands.

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