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Acura RSX Represents Tons of Potential For The Performance Aftermarket Aftermarket Producers Gear Up For All-New Sporty Coupe

By: kitso pens

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A bunch of key executives and engineers from main automotive aftermarket manufacturers were given an advance preview of the all-new Acura RSX at a special program held at American Honda headquarters in Torrance. The preview provided the aftermarket neighborhood with a detailed-up take a look at Acura's sporty new coupe that's scheduled to exchange the Integra in July.
"We realize that many of at the moment's discriminating automotive fans want to personalize their vehicle," stated Dan Bonawitz, vice chairman of auto corporate planning and logistics. "The businesses represented here at the moment play a key function in serving to these enthusiasts to understand their customizing goals."

According to the Specialty Gear Market Association (SEMA) Compact Performance Market Report, Acura and Honda merchandise account for almost half of the personalized cars in the sport compact segment. With the introduction of the Acura RSX in July, and the Honda Civic Si in spring 2002, American Honda is poised to proceed its dominance of this performance category.

"From a provider perspective the RSX has lots of potential," mentioned Bill Neumann, CEO of Neuspeed, makers of suspension, efficiency and look products. "The suspension structure could be very clear and can make it easy to engineer and apply new objects," Neumann said.

"If someone would have informed me they could have made the Integra that much better Used Cars Venice I wouldn't have believed it--however they have," commented Tom Myroniak, director of company communications for HKS, a Japan-based mostly performance elements manufacturer. "The i-VTEC expertise represents an amazing benefit to customers, and a brand new problem for the aftermarket," Myroniak said. "However it's a problem that HKS gladly accepts," he added.

"I am actually enthusiastic about this automobile," added Scott Centra, venture coordinator for physique equipment and spoiler manufacturer Wings West. "This is without doubt one of the greatest platforms we have seen for the following generation of efficiency cars."

Obtainable in two distinct variations, RSX and RSX Type-S, the new mannequin options quite a few advancements in efficiency and technology. The RSX is provided with a sixteen-valve, DOHC 2.0-liter four-cylinder engine that makes use of Acura's revolutionary i-VTEC "clever" valve-control system--producing a formidable one hundred sixty horsepower and 141 lb.-ft. of torque. The i-VTEC system combines VTEC (Variable Valve Timing and Raise Electronic Control) with new VTC (Variable Timing Control) which constantly adjusts camshaft phasing for enhanced efficiency and efficiency across a broad energy band. The all-aluminum RSX engine mates to both a 5-speed guide transmission or an elective 5-speed Sequential SportShift computerized transmission.

For those trying to push the efficiency envelope even further, a Type-S model of the RSX is available, powered by a excessive-output model of the twin-cam, 2.0-liter engine that produces a outstanding one hundred horsepower per liter for a maximum output of 200 horsepower and 142 lb.-ft. of torque. The RSX Kind-S is equipped exclusively with an all-new, close-ratio, 6-speed handbook transmission.

The RSX employs a brand new excessive-mount variable-assist rack-and-pinion steering and a newly designed independent Management-Link MacPherson strut front suspension that vastly enhances cornering performance while minimizing weight and maximizing interior room. At the rear, the RSX includes a new, compact double-wishbone system that helps deliver quick, confident dealing with and a smooth, compliant ride. On the Sort-S, the suspension is optimized with firmer springs and dampers for even better responsiveness and road feel.

For driving lovers who need to personalize their new RSX using genuine Acura components, Acura sellers provide a full line of Acura Accessories. Accessible at the launch of the RSX, Acura Accessories range from manufacturing unit colour-matched aerodynamic beneath physique spoilers and wing spoilers, to alloy wheels, foglights, and a wide range of shift knobs and inside trim pieces. And, when installed at the time of purchase, Acura Accessories might be included within the vehicle-financing package deal, and carry the full Acura warranty.

Like all Acura fashions, the 2002 RSX is roofed by a comprehensive 4-12 months/50,000 mile bumper-to-bumper limited warranty. Further ownership benefits include Acura Total Luxurious Care (TLC), which offers free 24-hour roadside assistance, concierge service, and trip routing.
Good morning everyone and thanks for joining us. We're glad to be here on this nice metropolis again. New York is the place Benny Goodman made the classic tune you just heard a huge hit in the '40s -- and we have got another hit in store for you in the present day, as you will see in just a few moments.

But first, since that is April and we've just completed the primary quarter of 2001, I want to share with you the truth that Acura is off to a quick start. We continue to enjoy extra document sales for our division. And we're proper on observe to achieve our 2001 sales aim of one hundred seventy,000 units. In actual fact, March was the most effective sales month in the historical past of Acura.

What is the purpose behind this luck? It is actually pretty simple. Our engineers proceed to develop a steady stream of precision-crafted performance vehicles. Automobiles which can be putting a responsive chord with at this time's driving enthusiasts.

Our TL was a major hit the second we rolled it out in Fall of '98 - and it continues to be the number one selling near-luxury sedan. The brand new CL redefined what a luxurious sport coupe should be, and it too is the primary vendor in its category. The MDX has set a new benchmark for luxury SUVs. Demand continues to exceed supply. And, with other merchandise, we continue to maintain the stress on the marketplace and on our competitors.

Our new 2002 RL, TL and TL Sort-S had been simply launched last month they usually signify major improvements over the vehicles they replace. All of which brings us to at present - and one more thrilling new product launch.

In January, at the Detroit Auto Show, we confirmed you a prototype of the automobile that will ultimately replace the Integra. Right this moment, you're going to see the true thing. The manufacturing model. The thrilling new sports activities coupe from Acura that pushes the automotive efficiency envelope even further. A groundbreaking new sports car that builds on our outstanding racing and efficiency heritage - and that will attract an entire new technology of buyers.

Women and Gents, introducing the all-new 2002 RSX from Acura! The RSX is designed to ship finest-in-class efficiency, Greatest-in-class luxury, And greatest-in-class options and amenities.

The RSX affords modern excessive efficiency engines, a wealth of luxurious appointments, a driver-oriented cockpit, superior security features, and putting styling. The RSX has precisely what right this moment's youthful, discriminating driving enthusiast is trying for.

Take a look. Appears Venice Honda sexy doesn't it? As I mentioned earlier, we're proud to introduce this nice new 'RSX within the City.' I think we have another hit on our hands. The RSX was designed and built to deliver a true, race-bred driving expertise as a result of performance is the hallmark of the Acura brand - the widespread denominator that hyperlinks all of our merchandise - and which makes this sporty coupe an important new member of the Acura family.

RSX is important to Acura as a result of it should provide us with a gateway to lifetime proprietor loyalty as young consumers find a house at Acura - after which transfer up via the product line. Not do we have now to fret that our young coupe customer has no place to go when it's time to step up. Within the Acura of at present, a buyer whose way of life perhaps be altering -- but who nonetheless wants efficiency -- can transfer up into a CL coupe or TL sedan without breaking the bank - and without feeling like he is left his youth behind.

Briefly, we now have a stair-stepped development of high-performance luxurious cars that will enable us to maintain clients within the Acura family. And it all begins right right here - with the thrilling RSX sports activities coupe.

In comparison with the car it replaces, the RSX is designed to move us additional upscale, and enchantment to those buyers who are within the upper echelons of this market segment. Who will purchase this new RSX?

Slide:

27 years outdated
Faculty diploma
$60,000 family income
The goal purchaser is 27 years old, with a school diploma and $60,000 in common annual household income. They're prosperous, lead energetic life, and are undoubtedly trendsetters.

Slide:

RSX: 60% male

RSX Type-S: 80% male

We anticipate about 60% of the RSX buyers to be male, with eighty% male for the RSX Type-S you see right here on stage. The new RSX might be launched in July, and we expect it to compete efficiently with the likes of rivals resembling the new sporty coupes from Audi, Mercedes and BMW. We'll construct 30,000 annually, and we're assured we'll promote them as fast as we will build them. Though pricing has not yet been established, we expect to see the RSX range between $20,000 and $25,000.

The RSX can take your driving experience to the next level. And, with the RSX, we continue to additional integrate our Acura brand under the umbrella of performance. No matter what your age or revenue - if you happen to're an automotive purist and a driving fanatic - Acura is the place you want to be. Now, I'd like to ask you all to take a closer take a look at our new RSX.

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