5 Secrets to Branding You Online

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Branding, a definition:

Entire process involved in creating a unique name and image for a product (good or service) in the consumers' mind, through advertising campaigns with a consistent theme. Branding aims to establish a significant and differentiated presence in the market that attracts and retains loyal customers.

Creating a unique image for you is just as important as creating an image for your product or business and the 5 things you need to brand you online are simple.

1. You need your own Domain Name

In time, you may have many websites and it's very important that you have at least one website with your name as the domain. An example would be www.johnsmith.com. If your name is not available, you want to consider something like whoisjohnsmith.com or johnsmithonline.com or john-smith.com. The important factor here is that your domain name includes your name.

2. Host your domain and install a Wordpress blog

Most hosting companies today offer the ability to install a Wordpress blog. Why do you want to so this? Simply put, the Search Engines love WordPress blogs and provided you offer good content and use proper keywords, your blog will be indexed automatically by the search engines. Most hosting companies offer simple solutions for hosting.

3. Setup an autoresponder and install a form on your blog

Now that you have your blog installed your WordPress blog, you will need to setup an Auto-responder campaign and create a form for your blog. Most professional auto-responders offer you simple ways to add campaigns and create forms. WordPress makes it simple to add a subscriber form to your blog with the availability of Widgets. Simply copy the html code from your auto-responder and add it to a widget on your blog. It is vital that your Blog include a subscriber form as the purpose of your blog is to attract subscribers to your list so that you can turn them into buyers over time. Consider offering a free ebook or report to your subscribers as a thank you for subscribing to your list.

4. Write blog posts and record videos

With your blog now ready, you will need to post articles and record videos. This is not a complicated process and even a very new person online can write simple blog posts and even record videos. Web Cam technology these days offers affordable simple solutions to recording your own videos. Consider sharing your experience with your product or service that you currently sell.

5. Get traffic to your new blog

This is the part that becomes fun. There are many ways to get traffic to your website. The first thing you need to do when your post is complete, is to "ping" your blog. There are two solutions for your to use, pingomatic.com and pingoat.com. Social Networks, such as Facebook and LinkedIn are a great place to start. Share your new blog with your Facebook friends and include it on your profile. Traffic exchanges are very effective for blog posts. Surfers respond positively to something different. List Builders and Credit based lists are also a great place to start as you are accessing the list of other owners. Again, the fact that you are sharing a blog post and not an "ad" is different and will attract visitors to your website.

Continue to post articles and record videos and share your blog with the Internet World. You will soon see an increase in both traffic to your site and subscribers to your list.

If you'd like to experience free live training to brand you online, be sure to check out our blog http://www.JanetLegere.com

Article Source: http://depositarticles.com/

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